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Letsvan Chimeng Island accelerates its overseas entry into Southeast Asia and North America markets

2025-09-19 00:59:27 Toy

Letsvan Chimeng Island accelerates its overseas entry into Southeast Asia and North America markets

In recent years, it has become a trend for Chinese Internet companies to go overseas. Letsvan Chimeng Island, as the leading virtual social platform in China, recently announced an accelerated layout in Southeast Asia and North America markets. This move has attracted widespread attention. The following is a structured analysis based on popular topics and hot content across the network in the past 10 days.

1. Letsvan Chimeng Island's seaside background

Letsvan Chimeng Island accelerates its overseas entry into Southeast Asia and North America markets

Letsvan Chimeng Island is a platform integrating virtual social interaction, gamified interaction and digital asset trading, and has accumulated more than 50 million users in China. As domestic market competition intensifies, going overseas has become its strategic focus. Southeast Asian and North American markets have become Letsvan's first choice target due to their huge Internet user base and high social product acceptance.

marketUser size (100 million)Internet penetrationSocial product usage rate
Southeast Asia4.575%68%
North America3.892%85%

2. Southeast Asian market layout

Southeast Asia is Letsvan's first stop on the sea. Data shows that young users in Southeast Asia have strong demand for virtual social products, especially in countries such as Indonesia, Vietnam and the Philippines. Letsvan plans to quickly implement services through cooperation with local operators.

nationTarget user ageEstimated market sharePartners
Indonesia18-30 years old15%Telkomsel
Vietnam16-28 years old12%Viettel
the Philippines18-35 years old10%Globe Telecom

3. North American market expansion strategy

The North American market has higher technical requirements for virtual social products, but has a stronger willingness to pay. Letsvan plans to enter through the following strategies:

1.Localized operation: Optimize product interface and interaction methods for North American user preferences.
2.IP Cooperation: Working with Hollywood Film and Television Company to introduce popular IP characters and scenes.
3.Blockchain technology: Strengthen digital asset trading functions and attract encrypted user groups.

StrategyExpected investment (US$10,000)Time node
Localized operation5002023 Q4
IP Cooperation8002024 Q1
Blockchain technology3002023 Q3

IV. Industry competition analysis

Letsvan will face fierce competition in Southeast Asia and North America. Here is a comparison of the main competitors:

CompetitorsMarket share (Southeast Asia)Market share (North America)Advantages
Zepeto25%18%Powerful IP resources
IMVU8%30%A mature virtual economic system
VRChat5%twenty two%Leading VR technology

5. Future Outlook

Whether Letsvan's overseas strategy can be successful depends on its localized execution capabilities and the speed of technical iteration. According to industry forecasts, the global virtual social market size will reach US$20 billion in 2024. If Letsvan can seize the opportunity, it is expected to become the top 3 virtual social platforms in the world.

Judging from the hot discussions on the entire network, investors are generally optimistic about Letsvan's overseas plan, but its performance in the North American market still needs to be observed. The rapid implementation of the Southeast Asian market may become the key to its success in going overseas.

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