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What brand of facial cleanser is good?

2025-11-04 10:32:36 Fashion

What brand of facial cleanser is good? Popular brands and purchasing guides across the Internet

In the past 10 days, skin care topics have continued to rise in popularity on social platforms, with "facial cleanser purchasing" becoming the focus. This article will combine the discussion data from the entire Internet to analyze popular facial cleanser brands from the aspects of ingredients, skin type compatibility, price and other dimensions.

1. TOP5 list of popular facial cleansers in 2024

What brand of facial cleanser is good?

Rankingbrandcore ingredientsSuitable for skin typereference price
1FulifangsiAmino acid surfactant + nicotinamideSensitive skin/combination skin¥150/100g
2eltaMDAutomatic foaming technologyOily acne-prone skin¥188/207ml
3KerunCeramidedry sensitive skin¥108/150ml
4Shiseido YueweiHyaluronic acid + collagenMature skin¥320/125ml
5Cerave3 types of ceramidesBarrier damaged muscle¥158/236ml

2. Buying guide based on skin type

1. Oily skin:The recently discussed "oil-soluble oil" cleansing method recommends choosing a facial cleanser containing grape seed oil and salicylic acid, which can control oil without damaging the barrier.

2. Dry skin:A recent review by Xiaohongshu shows that facial cleansers containing hyaluronic acid + vegetable oils have the best moisturizing effect and avoid SLS/SLES surface activity.

3. Sensitive skin:In the Weibo topic #sensitivity self-help guide#, doctors recommend an amino acid facial cleanser with a pH value of 5.5-7, avoiding alcohol, fragrance and other irritating ingredients.

3. Ingredient Trend Analysis

Popular ingredientsEfficacyRepresentative productsDiscussion popularity
Centella asiatica extractAnti-inflammatory repairDr.G pH Balance CleansingIncreased by 35% in the past 7 days
ProbioticsRegulate microecologyDr. Aier's Cleansing HoneyDouyin-related video views exceed 100 million
APG table activityGentle cleansingPaula's Choice Green SnotRanked first in Zhihu’s professional evaluation recommendation rate

4. Price range comparison

According to the latest sales data from e-commerce platforms:

  • ¥50-100 yuan:The preferred area for students, sales of the recently upgraded version of Nivea Cloud Cleanser have soared
  • ¥100-300 yuan:The mid-range market accounts for 47%, with Kerun and Fulifangsi dominating the list all year round.
  • ¥300 yuan and above:Among lady-level products, POLA Black BA Cleansing Paste is the most discussed

5. Real feedback from consumers

Keyword cloud display compiled from recent consumer reviews:
“Not tight”The highest frequency (38%), followed by“washed clean”(29%) and“Value for money”(22%). It is worth noting that"Fake slippery feel"It has become the new focus of complaints and often appears in reviews of certain amino acid cleansers.

Purchasing suggestions:It is recommended to purchase a sample first and try it out, focusing on the skin condition 2 hours after washing. During special periods (such as seasonal changes and acid cleaning periods), two facial cleansers with different cleaning powers should be prepared and used alternately.

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