What brand of facial cleanser is good? Popular brands and purchasing guides across the Internet
In the past 10 days, skin care topics have continued to rise in popularity on social platforms, with "facial cleanser purchasing" becoming the focus. This article will combine the discussion data from the entire Internet to analyze popular facial cleanser brands from the aspects of ingredients, skin type compatibility, price and other dimensions.
1. TOP5 list of popular facial cleansers in 2024

| Ranking | brand | core ingredients | Suitable for skin type | reference price | 
|---|---|---|---|---|
| 1 | Fulifangsi | Amino acid surfactant + nicotinamide | Sensitive skin/combination skin | ¥150/100g | 
| 2 | eltaMD | Automatic foaming technology | Oily acne-prone skin | ¥188/207ml | 
| 3 | Kerun | Ceramide | dry sensitive skin | ¥108/150ml | 
| 4 | Shiseido Yuewei | Hyaluronic acid + collagen | Mature skin | ¥320/125ml | 
| 5 | Cerave | 3 types of ceramides | Barrier damaged muscle | ¥158/236ml | 
2. Buying guide based on skin type
1. Oily skin:The recently discussed "oil-soluble oil" cleansing method recommends choosing a facial cleanser containing grape seed oil and salicylic acid, which can control oil without damaging the barrier.
2. Dry skin:A recent review by Xiaohongshu shows that facial cleansers containing hyaluronic acid + vegetable oils have the best moisturizing effect and avoid SLS/SLES surface activity.
3. Sensitive skin:In the Weibo topic #sensitivity self-help guide#, doctors recommend an amino acid facial cleanser with a pH value of 5.5-7, avoiding alcohol, fragrance and other irritating ingredients.
3. Ingredient Trend Analysis
| Popular ingredients | Efficacy | Representative products | Discussion popularity | 
|---|---|---|---|
| Centella asiatica extract | Anti-inflammatory repair | Dr.G pH Balance Cleansing | Increased by 35% in the past 7 days | 
| Probiotics | Regulate microecology | Dr. Aier's Cleansing Honey | Douyin-related video views exceed 100 million | 
| APG table activity | Gentle cleansing | Paula's Choice Green Snot | Ranked first in Zhihu’s professional evaluation recommendation rate | 
4. Price range comparison
According to the latest sales data from e-commerce platforms:
5. Real feedback from consumers
Keyword cloud display compiled from recent consumer reviews:
“Not tight”The highest frequency (38%), followed by“washed clean”(29%) and“Value for money”(22%). It is worth noting that"Fake slippery feel"It has become the new focus of complaints and often appears in reviews of certain amino acid cleansers.
Purchasing suggestions:It is recommended to purchase a sample first and try it out, focusing on the skin condition 2 hours after washing. During special periods (such as seasonal changes and acid cleaning periods), two facial cleansers with different cleaning powers should be prepared and used alternately.
              check the details
              check the details